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Principal Hotel Company

Unique properties, unforgettable experiences

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Principal and De Vere hotels and venues

Principal Hotel Company brings together over 35 landmark properties throughout the UK.

From countryside retreats to elegant city-centre hotels, each property has a rich history to draw upon and its own distinct character.

Principal is a collection of city-centre hotels based in landmark buildings in exceptional locations. Each of the hotels has a story to tell - of its history, its characters and its architecture.

De Vere is a collection of country estate hotels and modern exec centres where traditional values meet the latest luxuries. Making the most of the UK’s beautiful natural landscapes, each property has a proud British heritage, and our mansion houses are the centrepiece.

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Principal and De Vere hotels and venues

Principal Hotel Company is a member of the Green Tourism Business scheme. All Principal, De Vere and Partner hotels are audited against the Green Tourism Business Standards (GTBS) annually.

The GTBS assessment process allows the businesses to evaluate their environmental performance and recognise opportunities to reduce the environmental impacts of their services.

Principal Hotel Company has established a number of practices to help their guests reduce the environmental impact of their stay, these include simple room advice on reducing water use, energy use and sustainable local transport.

Make sure you have a Mastercard registered before you shop

Click here to register your cards to collect and spend
How it works

Book any Principal Hotel Company venue and pay using your registered Mastercard credit card.

Your purchase will be tracked and you will receive an email and/or text message. You will collect points on your bill, or you can use any Ice points you already have to get money off.

Ice points value
Collect up to 2 Ice points per full £1 you spend.
Ice will double 2 Ice points per full £1 you spend to be worth 2p.
Important notes

We cannot issue partial Ice points.  Ice points are only calculated on a full £1 or £2 basis.

In order to collect and spend points with this retailer, you need to register and pay using your Mastercard credit card.